Brutalist Architecture. A new book is in the works.

Reyner Banham defined Brutalist buildings as being “1, Formal legibility of a plan; 2, Clear exhibition of Structure; and 3, Valuation of Materials ‘as found.’”

He recognised that both the buildings and the term Brutalism confirmed the prejudices of modern architecture’s opponents. To some, Brutalism was obviously a “cult of ugliness”, intent on “denying the spirituality of man”.

Banham was alive to these criticisms, admitting that “contact with Brutalist architecture tends to drive one to hard judgments.”

“What characterises the New Brutalism” he wrote, “is precisely its brutality, its je-m’en-foutisme, its bloody-mindedness.”

Photo by Orlando R Cabanban published by Inland Architect, Dec. 1969 highlights the structure and rectilinearity of the Blue Cross-Blue Shield building. (Photo via Chicago Modern: More Than Mies)

A curated collection of some of the most powerful
and awe-inspiring Brutalist architecture ever built

Phaidon Press is publishing Peter Cadwich’s new book, This Brutal World. It’s a global survey of a compelling and much-admired style of architecture. It brings to light virtually unknown Brutalist architectural treasures from across the former eastern bloc and other far flung parts of the world.

It includes works by some of the best contemporary architects including Zaha Hadid and David Chipperfield as well as by some of the master architects of the 20th century including Le Corbusier, Mies van der Rohe, Frank Lloyd Wright, Louis Kahn, Paul Rudolph and Marcel Breuer.

SPECIFICATIONS:
Format: Hardback
Size: 250 x 290 mm, 9 7/8 x 11 3/8 in
Pages: 224pp
Number of Colour Illustrations: 320
ISBN: 9780714871080

Read a related story from BrockelPress.

Learn more at Phaidon Press website.

By Stephen Brockelman

As a Sr. Writer at T. Rowe Price, I work with a group of the best copywriters around. We belong to the broader creative team within Enterprise Creative, a part of Corporate Marketing Services. _____________________________________________ A long and winding road: My path to T. Rowe Price was more twisted than Fidelity’s green line. With scholarship in hand, I left Kansas at 18 to study theatre in New York. When my soap opera paychecks stopped coming from CBS and started coming from the show’s sponsor, Proctor & Gamble, I discovered the power of advertising and switched careers. Over the years I’ve owned an ad agency in San Francisco; worked for Norman Lear on All in the Family, Good Times, Sanford and Son, and the rest of his hit shows; and as a member of Directors Guild of America, I directed Desi Arnaz in his last television appearance— we remained friends until his death. In 1988 I began freelancing full time didn’t look back. In January 2012 my rep at Boss Group called and said, “I know you don’t want to commute and writing for the financial industry isn’t high on your wish list, but I have a gig with T. Rowe Price in Owings Mills…” I was a contractor for eight months, drank the corporate Kool-Aid, became a TRP associate that August, and today I find myself smiling more often than not.

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