This is huge. Now we can get seafood delivered directly from NY’s famous Fulton Fish Market!

Their seafood and shipping prices are great. But first, some background.

Established in 1822, the Fulton Fish market was originally just a part of the greater Fulton Market. The larger market sold a variety of foodstuffs and local and imported produce. The fish market was known, in part, for it’s historic location near the Brooklyn Bridge along the East River waterfront in the Financial District, at the lower tip of Manhattan.

Wikipedia notes that,

“During much of its 193-year tenure at the original site, the Fulton Fish Market was the most important wholesale East Coast fish market in the United States. Opened in 1822, it was the destination of fishing boats from across the Atlantic Ocean. By the 1950s, most of the Market’s fish were trucked in rather than offloaded from the docks. The wholesalers at the Market then sold it to restaurateurs and retailers who purchased world-class quality, fresh fish of every imaginable variety.

“Prices at the Fulton Fish Market were tracked and reported by the United States government. In its original location, it was one of the last, and most significant, of the great wholesale food markets of New York. It survived major fires in 1835, 1845, 1918, and 1995. In its new location in the Hunts Point Cooperative Market, it handles millions of pounds of seafood daily, with annual sales exceeding one billion dollars, and is second in size only to Tokyo’s Tsukiji fish market.”

Photo detail: Vinnie, seafood unloader; 1982. South Street and the Fulton Fish Market / Barbara Mensch, Courtesy Bonni Benrubi Gallery NYC

The New Fulton Fish Market Cooperative relocated from Manhattan to the Bronx in 2005 and is the largest consortium of seafood wholesalers in the country. In an indoor, fully refrigerated, $86 million state-of-the-art, HAACP facility, if the entire fish market lost power, the doors and loading docks could be sealed within minutes and the fish would last a full 36 hours.

The New Fulton Fish Market houses 37 seafood wholesale businesses and together they sell a massive selection of ethically harvested seafood. But, they were to the trade only until…

Enter Jody Meade of Meade Digital Enterprises. Over the past year, he’s created the partnerships to bring online ordering to the vendors, developed the website and now all of the seafood treats that were once available only to the world’s finest restaurants are available to you and me to order online at

Check it out. The Fulton Fish Market‘s seafood is the freshest available and their online prices are typically below all other online seafood vendors (reflecting the economy of scale—see what I did there?) and their shipping costs are the best in the business.

You’re welcome.




By Stephen Brockelman

As a Sr. Writer at T. Rowe Price, I work with a group of the best copywriters around. We belong to the broader creative team within Enterprise Creative, a part of Corporate Marketing Services. _____________________________________________ A long and winding road: My path to T. Rowe Price was more twisted than Fidelity’s green line. With scholarship in hand, I left Kansas at 18 to study theatre in New York. When my soap opera paychecks stopped coming from CBS and started coming from the show’s sponsor, Proctor & Gamble, I discovered the power of advertising and switched careers. Over the years I’ve owned an ad agency in San Francisco; worked for Norman Lear on All in the Family, Good Times, Sanford and Son, and the rest of his hit shows; and as a member of Directors Guild of America, I directed Desi Arnaz in his last television appearance— we remained friends until his death. In 1988 I began freelancing full time didn’t look back. In January 2012 my rep at Boss Group called and said, “I know you don’t want to commute and writing for the financial industry isn’t high on your wish list, but I have a gig with T. Rowe Price in Owings Mills…” I was a contractor for eight months, drank the corporate Kool-Aid, became a TRP associate that August, and today I find myself smiling more often than not.

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