Join us in the #BettyWhiteChallenge by helping the wee ones and supporting your local animal shelter.

Our cats, Baxter and Louie.
Our cats, Baxter and Louie.

Jacob and I have made a donation to BARCS in Baltimore in honor of Betty White, who was a friend to countless animals throughout her legendary life.

Matt Bershadker, president of the nonprofit ASPCA, expressed his sadness over her death saying, “Betty White demonstrated a lifelong commitment to helping animals in need, including dedicated support for local shelters and animal welfare endeavors, fiercely promoting and protecting animal interests in her entertainment projects and personally adopting many rescued animals.”

Jacob and I have always adopted kittens from local shelters and we seek out bonded pairs like our current kids, Baxter and Louie.

Mr. Baxter
And, our boy, Louie.

The Betty White Challenge is exploding—deservedly so—in popularity. It encourages everyone to donate $5 to any local or national animal shelter, rescue, or agency in Betty White’s name through Jan. 17, her birthday. You can follow this movement in real time on Twitter with the #BettyWhiteChallenge hashtag.

Join us in making a donation if you can, or simply share this post help to spread the word.

You can always tell about somebody by the way they put their hands on an animal.
Animals don’t lie. Animals don’t criticize. If animals have moody days, they handle them better than humans do.

— Betty White

By Stephen Brockelman

As a Sr. Writer at T. Rowe Price, I work with a group of the best copywriters around. We belong to the broader creative team within Enterprise Creative, a part of Corporate Marketing Services. _____________________________________________ A long and winding road: My path to T. Rowe Price was more twisted than Fidelity’s green line. With scholarship in hand, I left Kansas at 18 to study theatre in New York. When my soap opera paychecks stopped coming from CBS and started coming from the show’s sponsor, Proctor & Gamble, I discovered the power of advertising and switched careers. Over the years I’ve owned an ad agency in San Francisco; worked for Norman Lear on All in the Family, Good Times, Sanford and Son, and the rest of his hit shows; and as a member of Directors Guild of America, I directed Desi Arnaz in his last television appearance— we remained friends until his death. In 1988 I began freelancing full time didn’t look back. In January 2012 my rep at Boss Group called and said, “I know you don’t want to commute and writing for the financial industry isn’t high on your wish list, but I have a gig with T. Rowe Price in Owings Mills…” I was a contractor for eight months, drank the corporate Kool-Aid, became a TRP associate that August, and today I find myself smiling more often than not.

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