Could there be a kinder, more giving Olympic gold medalist than Greg Louganis?

Greg Louganis - Olympic Auction - Speedo - Medals
Greg Louganis - Olympic Auction - Speedo - Medals - to benefit AIDS research

Champion diver Greg Louganis is auctioning three of his five Olympic medals, with a portion of the proceeds benefiting the Damien Center, an HIV/AIDS service organization.

The auction will be conducted by Bonhams on September 14, 2023. The Greg Louganis Olympic Collection features two Olympic gold medals (1984, 1988), one Olympic silver medal (1976) in men’s diving, along with a significant collection of memorabilia from his competition days, including a scrapbook kept by his mother of the 1976 games, a competition swimsuit, a Speedo diving brief, and a scorecard from the 1984 games.

Also included in the auction is a signed old Hollywood-style portrait of Louganis—a silver-gelatin print c. 1985—taken during a sitting with the 80s photographer Herb Ritts, famous for evoking the glamour of a much earlier era. Ritts’ photos are highly prized and collectible in their own right.

Interviewed by The Advocate about the auction, Louganis remarked that each lot for sale has a story, and to be able to share those stories will allow them to live on beyond him—so they can do some good.

Louganis told Chicago ABC affiliate WLS-TV that part of the proceeds will help the Damian Center provide for those living with HIV.

“It’s kind of a one-stop shop for people living with HIV/AIDS as far as services,” Louganis told the WLS reporter. “There’s mental health, there’s dentistry, there’s health care. My goal is to raise enough money to where I can name the welcome center after Ryan White. That’s my goal.” He also said he hopes to name the welcome lounge after his mother, Francis Louganis.

The auction at Bonhams.
The Advocate.
The Damien Center.

By Stephen Brockelman

As a Sr. Writer at T. Rowe Price, I work with a group of the best copywriters around. We belong to the broader creative team within Enterprise Creative, a part of Corporate Marketing Services. _____________________________________________ A long and winding road: My path to T. Rowe Price was more twisted than Fidelity’s green line. With scholarship in hand, I left Kansas at 18 to study theatre in New York. When my soap opera paychecks stopped coming from CBS and started coming from the show’s sponsor, Proctor & Gamble, I discovered the power of advertising and switched careers. Over the years I’ve owned an ad agency in San Francisco; worked for Norman Lear on All in the Family, Good Times, Sanford and Son, and the rest of his hit shows; and as a member of Directors Guild of America, I directed Desi Arnaz in his last television appearance— we remained friends until his death. In 1988 I began freelancing full time didn’t look back. In January 2012 my rep at Boss Group called and said, “I know you don’t want to commute and writing for the financial industry isn’t high on your wish list, but I have a gig with T. Rowe Price in Owings Mills…” I was a contractor for eight months, drank the corporate Kool-Aid, became a TRP associate that August, and today I find myself smiling more often than not.

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