Never before released. A must see. Aretha Franklin’s Amazing Grace. Prepare to be moved.

This post needs no comment from me.

Variety reports:

“Aretha Franklin is going on tour—or, rather, the concert movie she stars in is, as Amazing Grace is being booked for a solid week’s worth of premieres across the country at the end of March. Alan Elliott, the documentary’s producer, and prominent civil rights activist Rev. William J. Barber II will be taking the film to back-to-back premiere events at locations including the Smithsonian in Washington, the Martin Luther King Jr. Museum in Atlanta, the Civil Rights Museum in Alabama and, not least of all, the New Bethel Baptist Church in Detroit, where the late superstar’s father,
C.L. Franklin, preached, and where she returned to sing up through her last years.

“Amazing Grace will also have its official L.A. bow March 31 at a church, and not just any house of worship, but the New Missionary Temple Church, where the movie was filmed as Franklin’s live album of the same name was recorded in 1972. Projection equipment will be brought into the church for the L.A. premiere, presumably for the first time since the church building last operated as a neighborhood movie house, the Mayfair Theater, in the 1950s or ‘60s.” [Full story at Variety.com]

Here’s a preview. Enjoy.

By Stephen Brockelman

As a Sr. Writer at T. Rowe Price, I work with a group of the best copywriters around. We belong to the broader creative team within Enterprise Creative, a part of Corporate Marketing Services. _____________________________________________ A long and winding road: My path to T. Rowe Price was more twisted than Fidelity’s green line. With scholarship in hand, I left Kansas at 18 to study theatre in New York. When my soap opera paychecks stopped coming from CBS and started coming from the show’s sponsor, Proctor & Gamble, I discovered the power of advertising and switched careers. Over the years I’ve owned an ad agency in San Francisco; worked for Norman Lear on All in the Family, Good Times, Sanford and Son, and the rest of his hit shows; and as a member of Directors Guild of America, I directed Desi Arnaz in his last television appearance— we remained friends until his death. In 1988 I began freelancing full time didn’t look back. In January 2012 my rep at Boss Group called and said, “I know you don’t want to commute and writing for the financial industry isn’t high on your wish list, but I have a gig with T. Rowe Price in Owings Mills…” I was a contractor for eight months, drank the corporate Kool-Aid, became a TRP associate that August, and today I find myself smiling more often than not.

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