And then there was the time that I played a Secret Service Man—in a Ford commercial.

Stephen Brockelman, Secret Service Man, Spicer Productions, Baltimore Washington Ford Commercial, June 1988

Baltimore. June 1988.

Sandy Mislang produced the spot for W. B. Doner Advertising on behalf of their client, Baltimore–Washington Ford Dealers.

John Parlato was the Doner creative director—John had a brilliant, yet somewhat twisted sense of humor.

The spot was called One Man.

About 6 hours after we’d first been called to our marks, our “one position,” John called a wrap. Then he asked the actors and crew to please “stay for a few minutes” and do him a favor. It was an unusual request on a union shoot, but we all agreed.

He spoke to the crew (Spicer Productions) quietly and then he came over to us. It was a blisteringly hot day, and I, along with the other actors, had found refuge from the sun under a large tree.

“We’re going to shoot an alternate ending,” John said. “In this version, a man will rush into the scene with a gun. He’s going to shoot the candidate. React as you would if it was real. Secret Service, guys…try to take him down. Any questions?”

While I’ve never seen the alternate ending footage, I’m pretty sure that it may have been my finest moment on film.

By Stephen Brockelman

As a Sr. Writer at T. Rowe Price, I work with a group of the best copywriters around. We belong to the broader creative team within Enterprise Creative, a part of Corporate Marketing Services. _____________________________________________ A long and winding road: My path to T. Rowe Price was more twisted than Fidelity’s green line. With scholarship in hand, I left Kansas at 18 to study theatre in New York. When my soap opera paychecks stopped coming from CBS and started coming from the show’s sponsor, Proctor & Gamble, I discovered the power of advertising and switched careers. Over the years I’ve owned an ad agency in San Francisco; worked for Norman Lear on All in the Family, Good Times, Sanford and Son, and the rest of his hit shows; and as a member of Directors Guild of America, I directed Desi Arnaz in his last television appearance— we remained friends until his death. In 1988 I began freelancing full time didn’t look back. In January 2012 my rep at Boss Group called and said, “I know you don’t want to commute and writing for the financial industry isn’t high on your wish list, but I have a gig with T. Rowe Price in Owings Mills…” I was a contractor for eight months, drank the corporate Kool-Aid, became a TRP associate that August, and today I find myself smiling more often than not.

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