I responded to a snarky, FOMO-themed email by grading and lightly proofing it.

I love it when an email arrives and suggests a blog post that almost writes itself. Here’s a case in point.

A couple of days ago, around 4 a.m., an email arrived that caught my attention—because, you know, it was 4 a.m. And the subject line was CLOSING!

The email was from Cristian Mihai at Irevuo. Here’s the original text:

In 72 hours, I’m closing your chance to join The Basics of Blogging for Indie Writers for only $99. I don’t want you to miss out.

That’s why I created this course for you. But I only want serious people, who want my help. I want to help people truly get results and grow. So, is that you?

Just remember: in 72 hours the price goes up. If you don’t signup by then, you will have to pay twice as much to enroll.

Last thought – if you didn’t know, my course has a 14-day money-back guarantee.

 Your Name

As a writer, Cristian’s email pushed my buttons in all the wrong ways. So—to assuage my displeasure— I graded it and sent it back to him.

I’ve not received a response and I probably over reacted, but I do feel ever so much better. Because words matter.


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Comments

4 responses to “I responded to a snarky, FOMO-themed email by grading and lightly proofing it.”

  1. Yeah, Another Blogger Avatar

    I like your proofreading and editing skills. This guy has one or two WordPress sites. He signed up long ago to follow my blog. I didn’t reciprocate.

  2. Stephen Brockelman Avatar
    Stephen Brockelman

    Thanks, Neil. Sometimes it just feels good to not take the high road and ignore stupid.

  3. Stuart Danker Avatar

    Oh yeah, this is taking the sales pitch a little too far. It reminds me of copywriters learning about power words so their following titles all have words like ‘TURBOBOOST’ or ‘SKYROCKET’ shoehorned into them. Well I guess he got what he wanted, because this _is_ a form of marketing after all, lol. Love your reply though!

    1. Stephen Brockelman Avatar
      Stephen Brockelman

      Well said, Stuart. (Writing this post turned out to be a win-win for me: It gave me a bit of a sense of satisfaction and it introduced me to you.) I checked out your website and I’m thrilled to have found it. Your thoughts are solid and your sense of humor keeps me reading. Thanks.

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